Conor Goodman edits the Irish Times’ weekly culture supplement The Ticket which today is celebrating JNRS figures that show it is read by 238,000 souls nationwide. Our interview with Conor Goodman is essential reading for those who work in arts and entertainment PR.
The Last Word radio show respond to the controversial question: “Is the Press Release Dead?”
If your press release boilerplate breaks any of these rules, trim and bring it back to basics.
The Team The Last Word are back to tell us about the importance of calling rather than emailing to pitch, being succinct in your press releases and how studio interviews work better than phone ones.
A frequent discussion that occurs in both the press and the blogosphere at large is who manages a organisation’s social networking engagement. Is it the sales team or customer services? Maybe IT would have better handle on it? Truly marketing should be running the Facebook profile?
As part of a regular series in our blog we will be consulting journalists, editors and other media professionals about how they prefer to have news pitched to them. In our inaugural post we asked John Kennedy how he prefers to be approached by email. Next week we ask John about News Releases and how [...]
Positioning your business online takes far more than having a high search engine ranking. By participating in online social networks, businesses can benefit from the power of public engagement as never before.
In tandem with our new website we are launching our first company blog. Over the next coming weeks we will post on issues relating to PR and communications as well as offering insights and suggestions for organisations wishing to learn more about PR.