Last month we announced an innovative new online campaign for our client – author Anna McPartlin – where the characters from her latest book would be acting out an interactive story online. Since then the characters have been successfully chatting to themselves and fans of Anna through a blog and their own individual Facebook and Twitter profiles.
This month the lead character from the book, So What If I’m Broken, has started a video blog. The first two posts from Jane Moore (played by actress Cathy Burnside) can be found below.
To be cut-in on the story and to interact with the characters online please visit www.sowhatifimbroken.com where Jane’s blog as well as Facebook and Twitter links can be found.