ALTO has appeared in today’s Irish Times commenting on the Government’s new broadband policy document.
“ALTO broadly welcomes the proposals in the government’s broadband policy document. However we feel that this is a missed opportunity by the Minister to commit to using his powers to set definite timelines and policy direction for ComReg so that the [...]
A frequent discussion that occurs in both the press and the blogosphere at large is who manages a organisation’s social networking engagement. Is it the sales team or customer services? Maybe IT would have better handle on it? Truly marketing should be running the Facebook profile?
As part of a regular series in our blog we will be consulting journalists, editors and other media professionals about how they prefer to have news pitched to them. In our inaugural post we asked John Kennedy how he prefers to be approached by email. Next week we ask John about News Releases [...]
Positioning your business online takes far more than having a high search engine ranking. By participating in online social networks, businesses can benefit from the power of public engagement as never before.
In tandem with our new website we are launching our first company blog. Over the next coming weeks we will post on issues relating to PR and communications as well as offering insights and suggestions for organisations wishing to learn more about PR.
