A US-based online PR website recently asked communication professionals to give their advice to new PR graduates. Here’s a summary of what some people had to say- worth noting if you’re starting out.

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May 19th 2010 Magnet Networks have announced that it has agreed a partnership with Easynet Global Services, a BSkyB-owned company. Using Magnet’s international and national fibre-optic broadband network, Easynet’s global customers with operations in Ireland can now integrate with their primary...

We’ve noticed that to date there has been a great disconnect between those involved in SEO and PR agencies when, actually, these naturally compliment each other’s activities.  Here’s how:

Search Loves Content & PR Produces Content

2010 has dawned as the year of mobile web browsing. Customers are increasingly using their phones and, soon, tablet devices such as the iPad to browse the web. The rise of mobile browsing can be a risk to your marketing strategy,...

Media interviews can be tricky, and particularly so with live radio.   To follow are some tips to help you handle interviews confidently and make sure you get your message across clearly.

Why Should They Care?

8 July 2010 Missed out on Oxegen?  Looking for the next big festival where you can get your groove on?  Check out lastminute.com’s festival deals in Ireland and abroad, and get on board this summer’s festival frenzy. Benicassim Festival...

March 2010

Digital Reach Group uncovers Smartphone Figures the first time in Ireland

Richer paid-for news content that gives better value to readers will offer print media a much needed revenue stream and a new opportunity for PR agencies that choose to take it.

26th May 2010 Last weekend’s weather teased us with temperatures soaring to levels often only experienced on Summer trips abroad.  As the tide is predicted to go out on Ireland’s heat wave as quickly as it came in, our...

26 May 2010 Our client, Digital Reach Group (DRG), has announced that it will double its team just nine months since its inception. DRG has completed an investment deal with Pageant Holdings, which will facilitate the...