News

We enjoyed this article sent from communications publisher Ragan (originally from The Bad Pitch Blog).  It's a must read for anyone working with the media who wants a good laugh this...

John Collins is Assistant Business Editor in The Irish Times and in 2006 was awarded the Net Visionary Journalist of the year.  The Irish Times is a top priority for many PR campaigns and John is well placed...

The team at The Last Word on TodayFM were asked to consider a question posed to Sunday Business Post journalist Adrian Weckler in a recent blog post: Are (well written) news releases still relevant and...

We've just started working with a new vintage clothes shop in Malahide and already press reaction has been great.  The press release we issued can be found below and we'll...

Public Relations Tip # 2 A boilerplate is a brief paragraph stamped at the end of every press release.  It’s a corporate backgrounder expressed in fewer words.  When we say fewer we mean 50- 100 words, if at all possible- the...